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Overview

What you can sell on top of Motif: insights, profiling, proposals, and monitoring.

Everything Motif offers is built in layers. Source material is ingested and structured into Clarity, the research engine. Three insight products sit on top of Clarity. Profiling sits alongside it. Combining them gives investment proposals and continuous monitoring.

Product
What it is
Built on

A top-down read of what's moving markets: drivers, themes, beneficiaries, and casualties

Clarity

A close read on one company or token, with fundamentals anchored to narrative

Clarity

What's moving a specific portfolio, position by position

Clarity + holdings

A structured, explainable investor profile

Standalone

A personalized, explainable investment strategy

Insights + profiling

A continuous watch on markets and portfolios, delivered as alerts and digests

All of the above


The layers

Foundation: ingestion into Clarity

Clarity reads news, filings, transcripts, and reports and structures them into a graph of entities, the facts that describe them, and the causal links between them. Every product above is grounded in this same evidence, and every claim traces back to its source. Clarity only answers from material it has ingested. It never falls back to open-ended internet guessing. See Clarity.

On top of Clarity: insights

Three lenses on the same evidence:

  • Market insights look at the whole market: what's moving, why, and who it helps or hurts.

  • Asset insights focus on one instrument, a company or a token, combining its fundamentals with the narrative around it.

  • Portfolio insights narrow to a customer's actual holdings and the drivers moving each position.

All three answer with inline citations and a staleness indicator. When the evidence is thin, they degrade gracefully instead of inventing a link.

Alongside Clarity: profiling

Profiling reads the customer rather than the market. It builds a structured, explainable investor profile from questions and conversation, independently of Clarity, and feeds the combined products below.

Combining everything: proposals and monitoring

  • Investment proposals combine insights and profiling into a personalized strategy a customer can understand and act on.

  • Market signals & monitoring run insights continuously against markets and a customer's portfolio, surfacing what changed and why. They arrive as alerts when something crosses a threshold, or as scheduled digests.


Configure vs integrate

  • Configure each product in the admin panel: questions and scoring, eligible assets, schedules and triggers, models and prompts.

  • Integrate from your backend with the SDK or REST API to call Clarity, run profiling, generate proposals, and subscribe to monitoring.

You can start with a single product, such as a Clarity card for market or portfolio insights or a profiling flow, and add the rest over time.

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